It always becomes very indebted.
It's Kida

I believe that 2017 was a year of great progress for everyone involved.
It has been a year of small leaps and trials for us at the Universe Club.

Among them, Takita, the Tokyo branch manager, recently planned and invited some male members.
We held a small off-party.
* Due to the limited number of participants, only a limited number of people were asked to participate.excuse me

Among them, I learned a lot from the opinions I heard from the members, so
I will tell you some of them here so that you can practice them so that you do not forget them.

・Foreign-affiliated IT company executives
"I've been a salaried worker, but among the world's top sales staff,
We've always won first place.My belief is simple.
I have thoroughly made my subordinates practice what I do for the customer.
It is the basis of management to cherish the staff and make use of their strengths, so
We treat them with respect.However, the interests of the company are prioritized over the interests of the customer.
The staff who tried was thoroughly coached.
Protecting the interests of our customers is our top priority, even before the settlement of accounts or when department performance is poor.
As a result of this thoroughness, our company and departments have always been able to come out on top.
I would like all the staff of the Universe Club to try this as well.
If we customers offer women who shouldn't date, we will do everything in our power to stop them.
I hope it will be a club.
It was from some book that I learned about the existence of dating clubs.searching on the internet
I was surprised to see an incredible number of clubs.All clubs look the same
I didn't have the energy to take a closer look at everything.
At first, I went to another club for an interview, but the clothes of the person in charge,
I didn't join because the explanation seemed too cliched, and I went to interview for Universe half a year later.
A woman in a neat business suit appeared, and the explanation on the iPad was solid.
After joining the club, I became interested in the business of dating clubs, and visited the websites and portal sites of other clubs,
When I looked at word-of-mouth sites again, I realized that each club has its own beliefs and characteristics.
I thought that Mr. Kida's sincerity route was very unique, and I was interested.
I always read columns.
It may be difficult for people who don't know anything about dating clubs to choose a club based on the club's beliefs, but after studying the industry to some extent I learned that this is important when choosing a club.
・ A club where you can experience like a king with many female entertainers and models enrolled
・ A club where you can receive offers from women and use the calendar to efficiently confirm dates
・ A club where only selected people can join and the owner does all the matching manually
There are various clubs with different characteristics.
I felt that the direction Mr. Kida was taking was close to my thoughts.
To be honest, even within the universe, the response varies depending on the staff.Sometimes I feel that I am proceeding in an assembly line,
I have no empathy at all, I don't know anything about women,
Of course, there is also the fact that any woman would be fine as long as they get a setting fee.
There are also expectations for the extent to which Universe Club can achieve sincerity in the future. "

It was a story of the contents.
As I was writing this, I ended up adding my own opinions, but I received a story like this in general terms.And I was impressed.Thank you to the wonderful staff.

・Investors
"Do you know the new dad app that Pato released? Pato itself seems to have been rejected by apps.
. '
"Hahaha" Kida (What is rejection?)
“Since I am also investing in IT, I am checking new apps.
Dating apps that follow the model of Pairs and Omiai will continue to appear in the future.I actually used it too.My honest impression is that it's not bad, and there are many women who have registered with Universe.The ratio of men to women registered is 1:3, and it seems that there are many women.Therefore, it is only natural that companies who have come to the dating site and have been troubled by the increase in the number of registered women are interested.
But that's right.Papa Katsu app is an efficient part-time job search for women.The dating concept is completely different.
So, for me personally, dating clubs are easier to use than daddy apps.A friend of mine manages hundreds of emails in Excel and is doing the work of excluding women whose purpose is purely a part-time job. I want to buy with money
So what I expect from Universe in the future is to make use of the strengths that people are doing.Think of labor costs as an asset, not as a cost.You should take advantage of the fact that you are meeting with all the members.
There are a huge number of women joining Universe, but I often find it troublesome to choose one woman from among them and adjust the schedule.It often doesn't work out.
If you want an exciting encounter with a woman, but the time you can avoid for that is limited,
"A woman who would make you think wow when you meet her joined today. If you don't make an offer, I'd like to post it on the membership site tomorrow. What do you think?"
It's very simple for me when I get an email with the content.Is it worth meeting or not?
Wouldn't that be a good thing for the woman, too?
It is not auctioned on the site, but a matching coordinator selects and recommends proper men.
First of all, how about categorizing men's tastes and making recommendations for women as much as possible?Be careful not to send emails to people who don't like them. ”

It was the content.
You are an investor.I should have just told you to invest.

・Extremely low-key managers
“I am looking forward to the club comments about women and use them. After all, the degree of seriousness in the comments varies depending on the staff, but I always read all the staff’s comments that are easy to express their true feelings. If you want to recommend a woman, the sentence will naturally be long, and if you don't have a particular impression, it will be a short comment. I've met a great number of black class women, and I'm looking forward to checking their answers.
My only request is to stop women who are doing "lover diagnosis" only with videos.It's inconvenient that you can't understand the content unless you watch the video to the end."

That's what it was.I left my seat at the point where I could hear more in-depth content from here.
I am sorry. . .

Finally, there were some people who gave us harsh opinions.

・Company executives
“I often say that it’s for the sake of our members, but do you really think so?
What are you doing for your members?You want to hear the opinions of the members, isn't it for yourself?
The other day, at the dinner party we were having, Kida said he wanted to come to study, so I invited him.
In the presence of women, I am always indebted to them.I am always grateful for your help!what
It was very difficult for me to say it with force.Because, from a woman's point of view, I would think, "Oh, this person is trying to replace a woman," and I set it up so that women can feel at ease.
The shop and the situation were ruined.Even so, I can take care of myself, so that's good.
I'm worried about the representative doing that.
I just heard from the staff that they are planning to increase the number of events in the future.
Golf or barbecue?
Are you thinking about what happens when men and women don't feel right?
What hell is it after you find out you don't have the woman or man you like?
You may be happy with the increase in sales, but I want you to think more about the merits of being a member.
I want you to think about whether you can do the bare minimum.
I often hear complaints about clubs and other men from women.
Everyone says they want to leave immediately because there are men who are persistent like stalkers and men who are stingy.
All the good women are quitting like that.
Shouldn't you think about it a little more?
I won't say it because the other members are kind, but I think everyone thinks so.
The members who are gathering today should be especially people who think positively about the club.
It's better to quit if you're just listening to people's opinions like that and you're self-satisfied. ”

And that.
Writing like this makes me look like a nasty person, but that's actually not the case.
He is extremely highly rated by women, and is probably several times more skilled at entertaining women than us.
As in the business scene, he is a person who is accustomed to thoroughly putting himself in the other person's position.

The club is also a so-called "super high customer" who continues to use it while there are various mistakes.
The content of what you are saying is harsh and outspoken, but what you are saying is really to the point.

I was able to spend time outside the shop where the off-line meeting ended in the cold.

I heard a really good story, so let's do our best again next year!When I returned to the venue thinking that, this off-party
The staff who prepared it were having a reflection meeting.
This event was very well prepared and I was very satisfied with the fact that all the staff worked hard to entertain the members on the day.
I'm sure everyone will wow!When I entered the room thinking that they were having a toast,

I was stunned by the sight.
All the chiefs in Tokyo are gathered together with serious faces, and the female employees are crying.

It was the first time since I joined the company that I saw them crying because even if I scolded them severely, they would look cool 10 minutes later and stuff their cheeks with Seven Meal's Crisp Salad Udon.

Did you regret being told that you were self-satisfied?
Were you afraid of being severely pointed out by members?
I didn't really know why I was crying, but I intuitively felt it.

Our company is not thrown away.

Leaders take the lead in tackling unpleasant jobs,
A company where the leader can apologize to the members,
Thank you for the wonderful staff working there.
Because people cry because their hearts have moved.People who don't try hard don't move their hearts, and those who cry at Koshien are those who worked hard and those who are moved by their appearance.

I was able to feel what the presidents of every company were thinking.
Thank you to our employees.

It was an event that made me think that I must do my best to protect the livelihood and employment of these people and their families.

As one of our great self-satisfactions, we10 words and XNUMX core valuesI decided.

·honest
・Transparent
・Dedicated

These three.
This is an important thing that members have taught me since 6 years ago,
This is what we consider to be the most difficult goal in the industry.

Hey, hey, some of you may be wondering if it's the self-satisfaction of the universe again,
I would like to challenge this difficult task

・We will not conduct any stealth marketing in the future.
・From now on, we will admit, apologize, and improve our own bad parts, inconvenient parts, and mistakes.
・From now on, we will devote most of our profits to impressing our members in the customer journey and improving the employee environment, and we will devote more than XNUMX% of our working hours to employee training.

The above is the practice of my core values.
It's all very difficult, but I'm going to practice it.
Until three years ago, I myself made various mistakes in the field, did cowardly marketing, and still do terrible new employee training.
Still, it seems that we can welcome 2018 safely.
I will continue to do my best without losing sight of the "honesty" taught by the members.

Thank you very much to everyone who came to our event despite their busy schedule at the end of the year.
Thank you very much to everyone who uses our services, everyone who supports us, and all the staff who are working hard with clenched teeth!

Satoshi Kida